Carol Jean Birdman founded New York City-based consulting firm JCB Associates in 1989 and has since been working with some of the top companies in the world to help them improve and grow their businesses using the principles of leadership. In her more than 25 years working as a consultant, Birdman has seen many businesses grow through leadership. As she wrote in her book, “The Woman Who Wrote The Book on Leadership,” Birdman has “spent most of [her] professional life studying leaders — how they operate, what makes them successful and why.” Here are four things you need to know about this inspiring woman who wrote the book on leadership.
|Net Worth||$30 million|
What is leadership?
For this article, leadership can be defined as “the act of guiding, directing, or influencing a group of people or a social movement.” This very broad definition can apply to all areas of life, from the most professional to the most personal, because everyone is in charge of leading something. Good leadership is essential in all areas of life, whether it’s within the company you work for, the neighborhood association you’re a part of, or the family you raise children in. Strong leaders are aware of the importance of their role and how their actions can affect the people around them, both positively and negatively.
Why is good leadership so important?
Business leadership is particularly important because it can have a significant impact on the world. The decisions made by CEOs and top executives can shape the way that people work and live, as well as the economy of the entire country. There are many examples of this kind of broad-scale impact, from the way that Apple’s leadership has influenced the way people use technology to how Starbucks’ leadership has affected coffee culture as a whole. Beyond the impact, a company’s leadership can have on the world at large, strong business leaders are also essential to the health of their company.
From top to bottom, a company’s employees rely on strong leadership to guide and direct them to success. When there is strong leadership at the top of the organization, everyone else can feel more confident in their roles and more motivated to do their best work.
The qualities of a great leader
While every person is different, there are a few universal qualities that all great leaders share. One of the most important qualities for any leader is a desire to lead because being a good leader is more about being the right person for the job than having any particular qualification for the role. Businesses need leaders who have the desire to lead and have the ability to influence others — even if those qualities are not immediately apparent.
Leaders also need to be flexible, open-minded, and able to adapt quickly to changing circumstances. No two days in business are ever the same, and strong leaders can respond to new information and changing circumstances with confidence and reassurance that they are ready for anything. Strong leaders are also able to inspire confidence in those around them and build strong relationships with all members of the organization.
How does JCB help build strong leaders?
In addition to CEO coaching, strategic planning, and executive coaching, JCB also offers customized leadership development services that can help companies build strong leaders from the inside out. JCB’s leadership development programs can help individuals become better leaders and help companies create cultures where strong leaders can thrive. In addition to providing services for a wide range of companies, JCB has also worked with several organizations focused on helping women and other underrepresented groups excel in the business world. JCB’s work with these organizations is also focused on building strong leaders from the inside out.
Through coaching and other mentoring programs, JCB works with women and other underrepresented groups to help them build confidence, skills, and a strong support network so that they can lead the way to success.
Strong business leadership is essential to the success of any organization, and good leadership is more important now than ever before. With the world becoming increasingly interconnected and competitive, companies need to be able to adapt quickly and make smart decisions that keep them competitive. Strong leaders are essential to an organization’s ability to make those smart decisions. JCB has been helping companies build strong leaders since 1989. With offices in New York City and Los Angeles, JCB works with businesses and organizations to help them improve their performance through strategic planning, executive coaching, and customized leadership development.